Tuesday, April 14, 2009

HOW TO BE UNFORGETTABLE


A piece of being a Leader Without a Title involves being so brilliant, gifted and human at what you do that people cannot forget who you are.

Your good name becomes tattooed on the minds and hearts of everyone whose lives you touch. Hoards of roving ambassadors tell everyone they know about the experience you created for them - and of your rare air genius.

That's the space you need to play at.

To succeed in business today.

4 Best Practices I teach to my clients that will help you get there:

1. Keep Your Promises.

Trust lives at the foundation of every great relationship. And business is all about relationships. When people like you, they buy from you - and help you in all ways. By becoming impeccable with your word, trust grows wildly.

2. Be BIW (Best in World).

Being excellent at what you do is just the price of admission in our globalized, uber-connected world. To succeed and be truly unforgettable, may I suggest that the standard you play at is The Best in The World. At my leadership seminars I sometimes run an exercise that begins with this question: "what 10 things would the person who is best in the world at what you do be doing on a regular basis that you are not doing?". Start your list.

3. Be Radically Ethical.

The pristine reputation that took you decades to build could be torn down in 60 seconds of bad judgment. Seriously. Just watch the news these days and you'll get what I mean.

To show leadership in business (and life) today, it's mission-critical to be radically ethical. No dishonorable move goes unnoticed. Decency wins.

4. Be fun.

Whatever happened to fun? Stop taking life so seriously. Generate the ability to laugh - even at the toughest of times. You become unforgettable - and irresistible the moment you lighten up. And get that smile back on your face.

Life's a short ride when you really think about it. Might be smart to enjoy every turn of it.
- Robin Sharma (Author of 'The Monk who sold his ferrari' and Leadership guru)

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